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Episode #19trollveggen

Une icône de l'industrie outdoor scandinave (1:2)Tomas Carlström

A person wearing Norrøna clothing is hiking up a snowy mountainside.  The sky in the background is a pale pink.

Introduction: Eivind welcomes Tomas Carlström and sets the stage for his legendary status in the industry.
00:00

Early Beginnings: Tomas recounts his first memories of the outdoors and how he started working with gear.
00:56

The Norrøna Connection: How Tomas first met the Jørgensen family and began his journey with the brand.
02:31

Developing the Trollveggen: The technical challenges and breakthroughs in creating the world's first Gore-Tex jacket.
05:21

Testing in the Wild: Stories from early expeditions where the gear was put to the ultimate test.
09:01

Design Philosophy: A deep dive into why "less is more" when designing for extreme mountain conditions.
13:01

Evolution of Materials: Moving from heavy canvases and leathers to modern technical fabrics.
16:01

The Outdoor Community: Reflection on how the Scandinavian outdoor culture has shifted over the decades.
19:01

Closing Thoughts: Tomas shares his perspective on the future of the industry and sustainable design.
22:01

Tomas Carlström est ingénieur, designer, skieur et photographe. C'est aussi une légende de l'escalade sur glace et un formidable conteur.

Dans cet épisode, nous rencontrons l'icône de l'outdoor Tomas Carlström pour exhumer l'histoire méconnue du design d'équipement scandinave. Du développement de la légendaire combinaison trollveggen – la première veste Gore-Tex d'Europe – à son partenariat de plusieurs décennies avec Norrøna, Tomas raconte les épreuves et les triomphes de l'innovation pour la haute montagne.

Vous aurez un regard unique sur le passage des matériaux traditionnels aux technologies modernes, sur l'importance des tests en conditions extrêmes et sur cette philosophie intemporelle du minimalisme fonctionnel qui définit encore le secteur aujourd'hui.

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