Vintage Norrøna advertisement for the Bæresystem 3000 backpack, featuring line drawings and diagrams.

1980Launch of Stetind anatomic carrying system testing and test

With the introduction of the Stetind backpack, Norrøna embraced a new generation of ergonomic design.

Its anatomical carrying system improved comfort, balance, and load distribution, making it well suited for demanding mountain adventures. The Stetind would go on to become one of the defining backpacks of its era.

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Hiker packing a green bag near a dark green tent. Snowy mountains in the background under a blue sky. The hiker is wearing a Norrøna jacket.

1972The Ravneskar Tent
Introduced in 1972, the Norrøna Ravneskar tent was a revolution within the tunnel tent design.

Illustration featuring two Norrøna olive green backpacks: Jostedal 2050 and Stetind 2100. A small figure sits in the snow nearby.

1973Introduction of Stetind climbing pack
The introduction of the the Stetind backpack represented a new generation of Norwegian mountain gear.

Illustration of a Norrøna Fjellanorakk winter jacket featuring a large hood, zip pocket, and adjustable cuffs. The jacket has a wolf fur trim and is made with a 100% cotton canvas.

1975The Fjellanorakk
The Norrøna Fjellanorakk became one of Norrøna’s defining products and a favorite among generations of Norwegian outdoor enthusiasts.

Sketches of Norrøna green and yellow sleeping bags with associated gear; a backpack, boots, fishing rod, stove, and cookware.

1977The Sleeping Bags
By 1977, Norrøna was steadily broadening its range of mountain equipment. The introduction of its first sleeping bags allowed adventurers to rely on Norrøna not only during the day, but throughout the...

A bright blue Norrøna Gore-Tex hooded jacket with multiple pockets, displayed on a pale background.

1979Europe’s First GORE-TEX Jacket: The trollveggen
Introduced in 1979, the first Norrøna trollveggen jacket was built for demanding mountaineering in Norway’s harshest conditions – and became the first GORE-TEX jacket made in Europe.

Catalog page showing a Norrøna Finsskogen hunting suit and gloves. The suit is green and has multiple pockets. Gloves come in red, blue, or green.

1987Norrøna presents its first hunting products.
Norrøna presents its first hunting products.

Catalog page showing a Norrøna Finsskogen hunting suit and gloves. The suit is green and has multiple pockets. Gloves come in red, blue, or green.

1993The Launch of the finnskogen Hunting Collection
In 1993, Norrøna introduced the first generation of its finnskogen hunting clothing in Gore-Tex, bringing advanced waterproof and breathable technology into the world of hunting.

1995World's first hybrid product
In 1995, Norrøna introduced a new collection of microfiber products developed specifically for telemark skiers.

Packshot front image of falketind Gore-Tex Jacket Calendula

2002The first falketind product
Introduced in 2002, the first Norrøna falketind product marked the beginning of a new generation of versatile mountain gear.

A person in a Norrøna jacket mountain biking in the highlands, with snow-capped mountains in the background, reflected in the water.

2002The Launch of the Offtrack Collection
In 2002, Norrøna launched Offtrack, its first dedicated multi-sport collection.

A person in a yellow Norrøna jacket climbs a rocky mountain ridge with snow and a lake visible in the background.

2002The World’s Lightest Gore-Tex PacLite® jacket
In 2002, Norrøna also launched what was then considered the world’s lightest Gore-Tex PacLite® jacket.

Four people wearing Norrøna ski jackets, goggles and helmets. They are holding ski poles.

2004The first lofoten product
Introduced in 2004, Norrøna lofoten marked the beginning of a new era in freeride clothing. The collection grew out of fourth-generation owner and current CEO Jørgen Jørgensen’s personal passion for...

A smiling man in a black shirt adjusts a blue Norrøna jacket in front of a wall with clothing designs.

2006The first arktis collection
Introduced in 2006, Norrøna arktis was developed specifically for polar expeditions and life in the world’s most extreme cold-weather environments.

Two people wearing Norrøna clothing sit on a rocky mountaintop overlooking a body of water.

2008The first bitihorn collection
Introduced in 2008, Norrøna bitihorn brought a lighter, more versatile approach to outdoor clothing.

A person in Norrøna gear rides a mountain bike on a trail through a forest.

2008The first fjørå collection
Introduced in 2008, Norrøna fjørå marked the beginning of a new category dedicated to mountain biking.

A person jumps off a wooden dock into a fjord. The sky above is partly cloudy, with the reflection of the clouds visible in the water.

2008The first /29 collection
Introduced in 2008, Norrøna /29 brought the outdoor spirit into everyday life.

Closeup of a blue Norrøna jacket with a zipper and a pocket.

2009The first svalbard collection
Introduced in 2009, Norrøna svalbard was created as a highly versatile collection for hiking, outdoor life, and Nordic winter adventures.

A skier in yellow Norrøna outerwear stands atop a snowy peak with skis and a backpack, overlooking a mountain range under a clear sky.

2009The first lyngen collection
Introduced in 2009, Norrøna lyngen brought a new lightweight approach to ski touring.

A rescue team stands before a helicopter and towering mountains. The team wears Norrøna jackets and helmets.

2010The Launch of the Norwegian Alpine Rescue Groups Collab
In 2010, Norrøna began a close collaboration with the Norwegian Alpine Rescue Groups, NARG (Norsk Alpine Redningsgrupper).

A climber wearing a Norrøna jacket and helmet is on a snowy mountain peak. He's holding onto an ice axe. The view behind him is a snowy valley.

2010The Relaunch of the trollveggen and narvik Collections
In 2010, Norrøna relaunched the trollveggen and narvik collections, bringing two iconic product concepts into a new era of technical performance and design.

A surfer, wearing a Norrøna wetsuit, rides a turquoise wave near a snow-covered mountain under a cloudy sky.

2018The first unstad products
Introduced in 2018, Norrøna unstad was created for Arctic surfing, with wetsuits built to handle the cold water, rough weather, and demanding conditions of the far North.

Norrøna ski goggles with an orange mirrored lens, yellow top frame, and black strap, displayed on a white background.

2018The First lofoten Goggles
In 2018, Norrøna entered a new product category with the launch of the lofoten goggles.

A person in a blue Norrøna sleeping bag with a headlamp is reading a book in the dark.

2021The Return of the Sleeping Bags
In 2021, Norrøna re-entered the sleeping bag category with the launch of a new collection of premium sleeping bags, bringing back a product group that had been absent from the company’s portfolio for...

Norrøna lyngen skis in various colors arranged in a circular fan pattern on a black background.

2021The Launch of Norrøna Skis
In 2021, Norrøna expanded its ski universe with the launch of a dedicated ski collection built around the lofoten, lyngen, and tamok product families.

A woman wearing a blue Norrøna jacket with a red hood, arms crossed, smiling. She has a red and blue patch on her left sleeve and a yellow patch with a sun on her right sleeve.

2021The Pop Star Jacket
Norrøna partnered with Norwegian pop sensation Sigrid to launch the Norrøna Limited Edition Sigrid Anorak.

Packshot front image of tamok down750 Jacket Winter Twig

2021The first tamok collection
Introduced in 2021, Norrøna tamok brought a new approach to freeride clothing for snowboarders and skiers.

A black and white photo of a wrist wearing a black Norrøna jacket and a black wristwatch.

2022The Norrøna x Ulysse Nardin Collab
Norrøna teamed up with Swiss luxury watchmaker Ulysse Nardin.

A blue Norrøna tent sits on a mountain peak overlooking a fjord.

2023The Return of the Norrøna Tents
The same year, after nearly three decades away from the category, Norrøna relaunched its tent collection.

Two people hiking on a rocky mountain ridge overlooking the ocean.

2023The first senja collection
Introduced in 2023, Norrøna senja marked a dedicated move into trail running.

Two people hike up a rocky mountainside with backpacks, wearing Norrøna clothing, towards a foggy valley.

2024The first femund collection
Introduced in 2024, Norrøna femund celebrated a different side of Norwegian outdoor life.

Five people wearing Norrøna clothing are backcountry skiing in a snowy mountain landscape.

2024The first møre collection
Introduced in 2024, Norrøna møre was created to find a new sweet spot between lightweight touring and durable freeride.

A person in black Norrøna outerwear adjusts ski goggles, ski poles visible. The taillights of a car are in the background.

2025The Norrøna x Porsche Collab
In 2025, Norrøna teamed up with the iconic sports car manufacturer Porsche to create a unique collection inspired by a shared passion for performance, innovation, and timeless design.