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2024Das Boston Store wird eröffnet

A storefront with the Norrøna logo, "Norrøna Boston" in white text and a rainbow background. The storefront also has a window displaying a mountain scene, a skier, and the text "Dear Boston, We'll See You This Spring!"

Norrøna eröffnete in Boston seinen vierten Markenshop in den USA und stärkte damit seine Präsenz in Nordamerika weiter.

Located in one of the country's most historic and outdoor-oriented regions, the store reflected the company's continued international growth and its ambition to bring Norwegian outdoor culture, premium products, and inspiring experiences to an ever-growing global audience.