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Logo for Norrøna with cartoon Viking wearing Norrøna clothes skiing down a snowy hill, holding a shield and ski pole.

1991Förenklad logotyp, klarare färger

År 1991 introducerade designern Lars Ebbesen en förfinad version av Norrønas Birkebeiner-logotyp.

By simplifying the lines and creating a cleaner, brighter expression, the redesign improved visibility while preserving the symbol’s historic character. The update reflected a broader trend toward modern Scandinavian design and helped prepare the iconic logo for a new era of international growth.